Sony XR55A80KU Bravia XR Master Series OLED 4K Ultra HD HDR Smart Google TV

Next generation picture with Cognitive Intelligence

Enhanced OLED picture with pure black by Cognitive Processor XR The A80K boosts colour and contrast in bright areas working with Cognitive Processor XR so you can enjoy unprecedented pure blacks and peak brightness.

Acoustic Surface Audio+

Turn any sound into great quality and immersive sound with screen that is the speaker With Acoustic Surface Audio+ the screen is the speaker. Three actuators vibrate, uniquely turning the entire screen into a speaker with enhanced sound positioning and left and right subwoofers boost bass for immersive sound at home.

Ambient Optimization

Supreme pictures and sound, whatever the environment Our unique Ambient Optimization technology with light sensor automatically adjusts picture and sound to your environment.

Multi-Position Stand to suit your home

Prestige 3-way multi-position stand, versatile for any TV positioning The minimalist One Slate design keeps you focused on the picture for truly immersive viewing without distraction and a 3-way multi-position stand gives you the choice of a standard, narrow setting for smaller shelves and soundbar setting for ideal positioning of your sound system