Whilst the South Korean electronics giant has become more famous in recent years for their flagship smartphones and tablets, its no small fry when it comes to the world of top-tier home entertainment equipment either. Indeed, whilst it would be perhaps unfair to pigeonhole the brand, over the last decade Samsung has become a name synonymous with high quality home entertainment, specifically televisions. The company was founded in 1938 by Lee Byung-chul as a humble trading company specialising in locally-grown groceries, but it soon diversified into everything from food processing equipment to insurance.
It wasn't until the late 60s that Samsung branched out into electronics, piggy-backing on the burgeoning success of electronics manufacturers across the pond in Japan. Oddly, it wasn't until the founders death in the 1980s that the company began to invest heavily in the research and development for which it is so widely known today, and their rise was as expedient as it was deserved. Their foreword-thinking R&D work included their investment into LCD displays, which really paid off at the turn of the 20th century, when the technology was starting to become the industry standard for high-end televisions. The rest, as they say, is history.
So from its humble beginnings, Samsung has evolved into an international corporation with businesses that span everything from advance technologies, semiconductors, skyscrapers and plant construction, to petrochemicals, fashion, medicine, finance, hotels and more besides. Simply put, if technology or electronics are involved in any way, shape or form, Samsung probably have a hand in it. The Korean work ethic at the beating heart of the brand, has blossomed into a devotion to creating superior products and services and enhancing the lives of people across the world. They are also a brand with unashamed green fingers, with an intensive eco-management plan in place known as “PlanetFirst,” which the company themselves describe as a commitment, a mindset, and a fundamental eco-friendly approach that they believe is critically important as consumers seek to balance their desire for cutting edge technologies with living greener lives.
We stock a vast range of the brand's most critically and commercially acclaimed products, at approachable and competitive prices. Their reputation for products that not only stand out amongst their peers, but last far longer than such cutting-edge technology has any right to, has meant they are a favoured brand amongst families, entertainment enthusiasts, and anyone who expects their equipment to last more than a few years without giving up the ghost. From gorgeous, 4K LED televisions and affordable blu-ray players to reliable wireless media servers and sound bars, Samsung is a brand that puts the same care and attention into each and every piece of hardware, because, in their own words, they measure success not only in their business achievements, but by how well they serve their customers and make a positive difference in their lives.